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Client Goals
✔️ Increase brand visibility across social media
✔️ Improve engagement and conversion via email marketing
✔️ Modernise the brand voice and digital presence
✔️ Generate more qualified leads and drive revenue
E-Marketing Genius to 35% Revenue Rise.
Driving Growth Through Social & Email Strategy
The Client
Franchi is a family run business with a strong heritage, offering bespoke solutions in the architectural ironmongery sector. They approached Socials with KL to revitalise their marketing strategy, improve brand perception, and drive tangible business growth.
What We Did
We kicked off by refreshing Franchi’s brand story developing consistent, modern messaging that still reflected their heritage.
From there, we delivered an integrated marketing strategy:
✔️ Created high quality, social content and visuals
✔️ Managed social profiles weekly posts and stories
✔️ Designed email campaigns with open rates
✔️ SEO optimised website copy and blog content
✔️ Developed high level photography & visuals
Our content strategy focused on clarity, authority, and a personable tone, making Franchi feel more human and accessible to a modern B2B audience.
The result? A data-driven strategy that boosted engagement, drove a 70% email response rate, and increased revenue by 35%.
The Results
70%
Email Response Rate
35%
Increase in Revenue
100%
Stronger Social Presence
100%
Happy Customer
Request an Enquiry Callback
Simply fill out the form below, and Kirsty will be in touch to chat about your brand and how we can bring your vision to life.